Hello
🌿 Founder
Melizza Felix
Founder, Nueva Skincare
Nueva Skincare was founded by Melizza Felix, whose passion for natural beauty and intentional self-care inspired her to create a brand rooted in both luxury and nature. After years of exploring botanical ingredients and effective skincare rituals, she set out to develop products that deliver visible results while remaining gentle on the skin.
Driven by a belief that skincare should be both refined and restorative, Melizza carefully curates each formulation using high-quality botanical oils and clean ingredients, including plant-based actives like bakuchiol. Her approach focuses on enhancing the skin’s natural radiance while supporting long-term skin health.
Through Nueva Skincare, Melizza invites others to embrace a more elevated skincare experience—one that blends simplicity, elegance, and transformation. Her mission is to help every individual feel confident in their skin by creating products that nourish, renew, and celebrate natural beauty.
My Story
For a long time, I believed that beauty had to be complicated—that achieving healthy, radiant skin meant using countless products filled with ingredients I didn’t fully understand. But over time, I realized something deeper: true beauty begins with simplicity, intention, and care.
My journey with skincare became personal. I started paying closer attention to what I was putting on my skin, exploring natural ingredients, and learning how powerful nature truly is. What began as curiosity quickly turned into passion.
I discovered that some of the most effective solutions weren’t harsh or overwhelming, but instead came from botanical ingredients that work in harmony with the skin. Ingredients like bakuchiol, nourishing oils, and antioxidants became the foundation of what I believed skincare should be—gentle, effective, and transformative.
Nueva Skincare was born from that belief.
I created Nueva to be more than just skincare. I wanted it to be an experience—one that feels elegant, calming, and intentional. Every product is designed to support your skin while giving you a moment to reconnect with yourself.
Because skincare isn’t just about how you look.
It’s about how you feel.
Nueva represents new beginnings—a fresh start, a renewed sense of confidence, and a return to what truly works.
And my hope is that when you use Nueva, you don’t just see the difference…
you feel it.
Contact
I'm always looking for new and exciting opportunities. Let's connect.
407-494-1416